Wednesday, September 19, 2012

WHAT SHOULD YOU KNOW ABOUT SOCIAL NETWORKING? —PART 1






“I have friends
in other countries, and the best way I can keep in touch with them is by social
networking. I love being able to talk to them even though they’re far, far
away.”—Sue, 17.


“I think social
networking is a waste of time, a lazy person’s social life. Face-to-face
interaction is the only way to maintain friendships.”—Gregory, 19.


Which of the above statements comes
closest to reflecting your view? Either way, one thing is certain:
Social networking has become hugely popular. Consider this: It took 38 years
for radio to reach 50 million users, 13 years for television to attract
the same number, and 4 years for the Internet to do so. The social networking
site Facebook gained 200 million users in one recent 12-month period!


To start with a social network is a Web
site that allows those who have an account to communicate with a selected group
of friends.


What’s the appeal of social networking?
The answer is simple: Humans are hardwired to interact with humans. And that’s
what a social network is all about. Consider why many might be tempted to join
one.


1. Convenience.


“Keeping up with
your friends can be hard, but when
they’re all on one site, it’s easy!”—Leah, 20.


“I can post
a comment and it’s as if I’ve just
e-mailed every one of my friends at
the same time.”—Kristine, 20.


 2. Peer pressure.


“I’m always getting requests
to join someone’s list of friends, but
I don’t have an account, so I can’t.”—Natalie, 22.


“When I tell people
that I’ve chosen not to have an
account, they look at me like, ‘What’s
wrong with you?’”—Eve, 18.


 3. Media pressure.


“There’s this belief
fostered by the media that if you
don’t stay superconnected with people, you
will have no friends. And having no
friends is like having no life. So
if you’re not social networking, you are
nothing.”—Katrina, 18.


 4. School.


“My teachers use a
social network. Some post messages to
tell us when we have a quiz coming
up. Or with math, for example, if
I don’t understand something, I can post
a message on my teacher’s Wall and
he’ll help me solve the problem online.”—Marina, 17.


 5. Work.


“People looking for
employment use a social network to connect
with others. Sometimes this helps them
find a job.”—Amy, 20.


“I use a networking
site for my work. It allows clients
to see current graphic-design projects I’m
working on.”—David, 21.


The fact is, social networking—like
virtually any use of the Internet—has its dangers. If you use a social
networking account, how can you avoid those dangers?





Safe “Driving”


In some ways, using the Internet can be
compared to driving a car. As you’ve probably noticed, not all who have a
license are responsible drivers. In fact, many people have got into horrific
accidents because of their carelessness or neglect.


In this article we will now discuss two
aspects of social networking that deserve your serious consideration—your
privacy and your time. 





YOUR PRIVACY


Privacy might be the last thing on your
mind when it comes to a social network. After all, isn’t the whole idea to reach
out to people? Nevertheless, not taking precautions can lead to
disaster.


To illustrate, suppose you had in your
possession a large amount of cash. Would you display it for everyone to see as
you walked down a public street with your friends? That would be foolish—you’d
be asking to be robbed! If you’re smart, you’ll hide your cash where it
can’t be seen.


Think of your personal information as
your cash. With that in mind, look at the list below and check off the items
that you would not feel comfortable advertising to a complete stranger.


..... my home address


..... my e-mail address


..... where I attend school


..... the times when I am at home


..... the times when nobody is at
home


..... my photos


..... my viewpoints


..... my likes and interests


 


Even if you’re
the world’s greatest extrovert, likely you’d agree that there are at least some
things on the above list that shouldn’t be revealed to just anyone. But many
young people—and adults— have unwittingly shared such details with strangers!
How can you avoid such a pitfall?





Always remember that when it comes to
the Internet, “privacy” is merely a relative term. Why? “Large Web sites back
up their databases,” points out Gwenn Schurgin O’Keeffe in her book CyberSafe,
adding: “What we put on cyberspace never
truly goes away. We have to consider it permanent because there is likely a
copy somewhere; to think otherwise is foolish.”





YOUR TIME


Not only your privacy but also your time
can be compared to a large amount of cash. In a sense, then, you need to budget
your time. And that’s one of the greatest challenges when it
comes to any use of the Internet, including social networking.





 “I was addicted.
Every time I got home from school,
I would spend hours checking what some
people said about my posts and looking
at their posts.—Cara, 16.


“I could access the
site on my phone, so I’d look at
it on my way to school, at school,
and on my way home from school.
Then, after I got home, I’d go
on the computer. I knew I was addicted,
but I didn’t want to stop!”—Rianne, 17.




The Bottom Line


There’s another factor about social
networks that you need to consider. To help you grasp this aspect, put a • next
to the option that you feel best applies.





A
social networking site is primarily . . .


(A) ..... a
business.


(B) ..... a
social club.


(C) ..... a
form of entertainment.





The correct
answer? Believe it or not, it’s Option A. First and foremost, a social
network is a business. Its objective is to make a profit, mainly through
advertising. And to advertisers, the value of the network increases as more
people join and those members’ posts are more
widely shared. After all, the more time you or anyone spends
networking, the more ads will be viewed.





Knowing that
helps you to realize that a social network really has little to lose—and
advertisers have much to gain—if you share your information too widely or if
you spend too much time online. By all means, then, if you use a social network
at all, protect your privacy and monitor the amount of time you spend on it.





As culled from the Awake Magazine

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